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Ai advertising Toshiba W44T

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Posted: Jun 30, 2006 6:34 pm Reply with quote
羽ありたまご 羽ありたまご
Joined: 13 Apr 2005 Posts: 2094 Location: Canada
First, we have WIN W31T & A5511T which uses "Neko ni Fuusen" as the CM song, next came MUSIC-HDD W41T featuring "Frienger" in its CM before the single was even released, and now Toshiba bring us their 3rd installment of Ai goodness, W44T, featuring "Yumekui" as its CM song.

I think some of you might be confused about au by KDDI vs. Toshiba vs. Play-T when you look at some of the sites advertising these mobile phones. Here's some concise background information for those of you who would like to know a little more: KDDI is a huge telecommunication operator in Japan, they provides different services under different brand name, such as mobile cellular services under au (3G), Tu-Ka (2G), ISP services under DION etc.

So where does Toshiba comes in? Well, as far as I know Toshiba designed these mobile phone and make them worked with au's mobile services. Different model of these phones are designed to work under different "plans", for example W31T, W41T and W44T are all released under CDMA 1X Win family (see list of product), which offers high-speed data communications with flat-rate pricing i.e. unlimited use of E-mail and Internet at fixed price.

And finally, Play-T is most likely a promotion campaign for Toshiba mobile phones that have music functions, as you can easily guess by visiting their official site.

Well, the information above is mainly for myself since I'm kinda confused with the marketing of this mobile phone. So, I believe Ai-chin is signed under a contract with Toshiba to promote their mobile phone, while au by KDDI is just a service provider, like Vodafone.

The marketing theme of W44T is "Wireless Music Style" as you can see in the CM below and its promotion sites. I won't dwell into the exact specs of this mobile phone, all I can say is: if Ai-chin's advertising for it, it gotta be pretty. Tongue

The following CM and making of clips are ripped from the official Play-T promotion site:

W44T 30s CM featuring Yumekui (1.11mb .asf)
W44T 15s CM featuring Yumekui (0.57mb .asf)

Making of W44T CM (10.6mb .asf)

And here's some pictures I ripped from a flash file used in one of the promotion sites:

Isn't she lovely? Love

Related sites:

Posted: Jun 30, 2006 6:45 pm Reply with quote
大好きだよ。 大好きだよ。
Joined: 10 Dec 2005 Posts: 262 Location: Mexico
I'm so tempted to buy this cell phone Giggle Ai looks so cute on the CM
Posted: Jun 30, 2006 6:56 pm Reply with quote
Planetarium Planetarium
Joined: 23 May 2006 Posts: 685 Location: USA
Surprised Wow I'm glad I quickly noticed this update just now!
Thanks for the links by the way without them I would be kind of lost, thanks for clearing that up.
Oh yay new CM thanks eyn! Boogie Yeah it has to be really good if Ai is in it. ^_^ She's so cute!! Love
Heh, I knew they would use Yumekui...even though it was kind obvious. Great CM.
I never really understood the marketing in the first place, but now it kind of makes sense just to think that these names all coincide with the entire product: one for the mobile phone itself, another for different services, advertising, and so on. Big thanks to Play-T and to you for posting these!

Yes she is rather lovely like always! Love
Posted: Jun 30, 2006 8:21 pm Reply with quote
ユメクイ ユメクイ
Joined: 01 Jul 2005 Posts: 1117 Location: *mentally in: yamapi/keita's world*
thanks eyn for the cm and the ad photos, ai-chan looks awesome!! I love the black one~ Giggle
Posted: Jun 30, 2006 11:14 pm Reply with quote
Joined: 13 May 2005 Posts: 469 Location: Canada
how wonderful, thanks eyn
ai-chin looks so bright. I like the CM alot ^^
Posted: Jul 01, 2006 1:36 am Reply with quote
クムリウタ クムリウタ
Joined: 14 Apr 2005 Posts: 2039 Location: Europe

Credit: Princess_Of_Roses @ AHS
Posted: Jul 01, 2006 1:42 am Reply with quote
大好きだよ。 大好きだよ。
Joined: 10 Dec 2005 Posts: 262 Location: Mexico
Thanks Rinoa! I was searching for them ^^ My favorite is the black one. She looks pretty and glamorous ^^
Posted: Jul 01, 2006 3:48 am Reply with quote
甘えんぼ 甘えんぼ
Joined: 11 May 2005 Posts: 78 Location: Germany
Wow the Wallpapers are so cute, thank you so much!!! Love
Ai-chan looks so pretty.
The CM is so cute cute cuuuuuuute Laughing Boogie
Posted: Jul 01, 2006 7:10 am Reply with quote
Joined: 13 May 2005 Posts: 469 Location: Canada
wallpapers so cool ^^ thank Rinoa
so these are official wallpapers ^^
haha, luv OW ^^
Posted: Jul 01, 2006 7:41 am Reply with quote
Joined: 10 Oct 2005 Posts: 1975 Location: Melbourne, Australia
Thanks to eyn for the videos and Rinoa for the wallpapers!!

The CM is fun as always, I like it more than the Frienger one actually!! What pleases me most is the making of since we get to hear a little bit more of Yumekui, Boogie
Posted: Jul 01, 2006 8:12 am Reply with quote
Planetarium Planetarium
Joined: 11 Nov 2005 Posts: 655 Location: Finrando
Thank's eyn for the videos & pics and also thanks to Rinoa for sharing the ai-chin wallpapers.
Hmm, so yes they did use yumekui as a cm song well i did not expected that,
i though they were going to use some song from love Cook but great that they did not! great cm. ai-chin looked once again cute! The making of was great i did enjoy it.
Posted: Jul 01, 2006 8:37 am Reply with quote
桃ノ花ビラ 桃ノ花ビラ
Joined: 25 Jun 2006 Posts: 13 Location: France
Ohh Thanks you for all
It's a cute CM
I love Wallpaper =D
Posted: Jul 03, 2006 9:12 pm Reply with quote
大好きだよ。 大好きだよ。
Joined: 28 Jul 2005 Posts: 219 Location: Germany
here you go^^

i was wonderin why this hanst been posted before ~ but
hope i did alright Confused Smile


please enjoyyy Nod Nod Nod

edit by eyn: moved under news thread, please don't create duplicate topic, thanks! Smile
Posted: Jul 03, 2006 9:47 pm Reply with quote
Joined: 13 May 2005 Posts: 469 Location: Canada
It was posted by eyn in the thread abt W44T CM in News Section. I don't know if it's alright for you to repost here (this may be moved). But, hey ^^ thank you for posting.
Posted: Jul 03, 2006 9:49 pm Reply with quote
大好きだよ。 大好きだよ。
Joined: 28 Jul 2005 Posts: 219 Location: Germany
wahhh really??
thats kinda emberassing >_<
nevthertheless ~ i cannot delete.....
eyn should pls do something
hehe Confused
sorry again~

comment by eyn: fixed, don't worry. Smile
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